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Hands down, this is the definitive book on traffic and driving your ideal customers and your Dream 100 into your funnels and to your web pages. 

What I love about this book is how Russell breaks down traffic so that ANYONE can understand how to build a list of raving fans and buyers using very simple and REPEATABLE strategies. 

He shows you step by step how to maximize and capitalize on the 3 types of traffic (find out what they are on Page 83). 

When you know how to drive traffic, you can dominate your niche.